16FBLivelogo

Location: Writer/Producer/Director Room in the Grand Ballroom, Terrace Level
Time: 2:30 – 5:00 p.m.

LiveTV:LA attendees will receive an exclusive opportunity to attend an intimate and interactive boot camp on the burgeoning world of Facebook Live. The session features presenters from the Facebook team and other broadcasters that have found success on the platform, offering tips and best practices.

Time Session
2:00 - 2:30 p.m.

Afternoon Keynote: Making the Most of Facebook Live

For the first time, the Sports Video Group (SVG), in cooperation with Facebook, will provide production professionals a half-day workshop, offering practical tips and best practices on how to make the most out of Facebook Live. Prior to the workshop, Rob Shaw, Facebook, Global Sports Media Partnerships and Mark Pesavento, Fox Sports Digital, SVP, Content Production take to the main stage for a one-on-one conversation.

Location: East Ballroom in the Grand Ballroom, Terrace Level

2:40 - 3:20 p.m.

Audience Development and Research

Facebook Presenter: Brian Robinson, Media Research and Audience Development

Case Study: Entertainment – TBD
Audience Q&A

3:30 - 4:10 p.m.

Content Solutions

Facebook Presenter: Katie Richman, Media Solutions Program Lead

Case Study: Sports – TBD
Audience Q&A

4:20 - 5:00 p.m.

Branded Content

Facebook Presenter: Nina D’Souza, Entertainment Partnerships

Case Study: Entertainment – TBD
Audience Q&A

Speakers